Asked a few of my uncles friends to answer the same questions we asked Chris.
Here are two of the answers I got, they also completed the survey on survey monkey.
Hopefully will get more answers, only emailed him yesterday and he's passed it on to quite a few friends I think.
Gender:male
Age:43
Occupation: Deputy Headteacher
1.) What would be your ideal 3 course meal?
scallops, rack of lamb, chocolate profiteroles
scallops, rack of lamb, chocolate profiteroles
2.) What do you like to do in your spare time?
children, run, pub, cinema
3.) Where would you go for a weekend away and who with?
camping, cottage with family or city break without children
4.) What are your top 3 destinations you've been to and why?
Thailand - relaxing, hot, great parties ( 20 years ago), Mozambique - fantastic beaches and diving, Sennen Cove, Cornwall fantastic beaches
5.) What brand campaigns can you think of that have recently interested you? If so, what were they and why?
RAW winter coat
6.) What is the most effective way you would be drawn towards a brand? ie- Online; via social media, email, blogs. Or offline; print, editorial, advertisement.
Shops
7.) Give a few examples of the brands of clothing you wear.
RAW, Fat Face and Gap
8.) Give a few examples of the brands and style of footwear you wear.
Nike Air trainers, desert boot
9.) Who influences you and why? ie-famous or celebrity
family and friends - I respect them
10.) What sort of outdoors activities do you do? ie-walking, any sport
running, cycling
Gender:male
Age:40
1.) What would be your ideal 3 course meal?
Tricky - here's one version:
Spinach and watercress soup with rye bread
Veggie sausage and mash in onion gravy
Summer fruits and vanilla ice cream (or chocolate fudge cake)
2. What do you like to do in your spare time?
Run, cycle, walk, cinema, eat out, run some more...
3.Where would you go for a weekend away and who with?
Venice with my partner Sarah
4.What are your top 3 destinations you've been to and why?
Venice - beautiful, with lots of things to see within walking distance and no traffic
New Zealand - the outdoors and friendly people
Turkey - friendly people, good food, kayaking
5. What brand campaigns can you think of that have recently interested you?
If so, what were they and why?
Vivo Barefoot Evo
Because I'm still looking for the right running shoe that embraces the barefoot/minimal running principles but delivers high performance. The Evo campaign promised much but unfortunately the reality didn't deliver - way too heavy and not comfortable.
6. What is the most effective way you would be drawn towards a brand?
ie- Online; via social media, email, blogs. Or offline; print, editorial, advertisement.
Editorial - online or offline, written by people I respect or at least have good trustworthy credentials. Blogs or social media if it comes to me via trusted sources.
7.Give a few examples of the brands of clothing you wear.
GAP, H&M, Puma. I don't have a great deal of brand loyalty.
8.Give a few examples of the brands and style of footwear you wear.
Vivo Barefoot (casual wear)
Mizuno Wave Universe 3, Vibram Fivefingers Sprint, Puma H Streets (all for running)
9. Who influences you and why? ie-famous or celebrity
I might be influenced by someone who I respect, and believe knows about their particular subject. I'm not interested in fame, celebrity or brand endorsements.
10. What sort of outdoors activities do you do?
ie-walking, any sport
Running, walking, cycling, swimming, occasionally kayaking.
(Lucy)
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