Another Questionnaire Answered....better late than never

Gender: Male
Age: 44
Occupation: Director

1.) What would be your ideal 3 course meal?
Terre a Terre vegetarian themed…
Sweet potato (Thai) style soup and focaccia
Smoked Sakuri Mai Fun
Homemade Tiramisu

2.) What do you like to do in your spare time?
Independent cinema, walking the dog, internet news-forums watching football, cycling, travel.

3.) Where would you go for a weekend away and who with?
Anywhere northern European to catch any of the cycling classics, (France, Belgium, Holland, Germany). Manchester veledrome…
Music festivals, anywhere
Camber sands, food , drink and beach walks.
All with Ailsa (my wife)

4.) What are your top 3 destinations you've been to and why?
Pyrenees, France, mountains, walking, cycling, brilliant food, brilliant people
Cornwall, cosy, pretty, rugged, great food and drink, walking
Nepal, stunning, challenging, remote, beautiful people, breath-taking scenery (Grand Canyon similar)

5.) What brand campaigns can you think of that have recently interested you? If so, what were they and why?
Apple products, shiny, want to try; look like you want to use them, easy, clean and classic
New (Albion) football stadium, season ticket types, match day experience, loyalty products.
Electric and Gas supplier, http://www.ecotricity.co.uk/ values, vision and ethical
38 Degrees, http://www.38degrees.org.uk/ people power, inclusive, humorous
Red nose day text, http://www.rednoseday.com/ easy, quick, rewarding, part of group

6.) What is the most effective way you would be drawn towards a brand? i.e.- Online; via social media, email, blogs. Or offline; print, editorial, advertisement.
Media, internet, magazine, press, tube, cinema
Less likely – e-mail, junk mail, Facebook

7.) Give a few examples of the brands of clothing you wear.
Fred Perry
H&M
Debenhams suits
Local cricket football branded clothing
Next


8.) Give a few examples of the brands and style of footwear you wear.
Only one - Vegetarian sShoes

8.) Who influences you and why? ie-famous or celebrity
Wife – she has style
Retro looks – Bands like The Dead 60’s, The Go Team, Oasis

9.) What sort of outdoors activities do you do? ie-walking, any sport
Walking & Cycling


(Lucy)